Conventional wisdom says that an agency’s office should be crazy, colorful, visually rich – a feast for the senses.
Too bad Tris3ct isn’t conventional.
The “3” stands for Fearless, Inventive, and Humanistic – values that the Tris3ct family espouses in all facets of the organization, and that includes its new office space spanning multiple floors in a vintage loft building.
In designing the space, the Tris3ct team realized that maybe the space itself doesn’t have to be the source of the energy – maybe it is simply the backdrop and the energy comes from the people, who play the starring role in the Tris3ct movie.
The agency’s office plays its supporting role with grace. Natural materials and earth tones create the perfect contrast to the exuberant creativity of the agency’s employees. Surfaces are meant for the input of ideas, not for broadcasting ideas back. Whenever enlightenment hits, a usable surface is usually a few feet away to help get a nascent idea out to the world in all its beta glory. By making all surfaces (including floors) writeable, tackable, and stickable, the entire space becomes a canvas just waiting for inspiration to strike. Evidence of these lightbulb moments fills the Tris3ct office, and the functionality is intentional. Not only do ideas fill the space and serve as inspiration, they allow employees to make the space their own – a critical piece of the engagement puzzle.
“This is a space that reflects the enthusiasm of this organization,” says Dick Thomas, the founder and CEO of Tris3ct.
And the enthusiasm is obvious. Whether it’s an employee-taught workshop, an Iron Chef competition, or a meeting held by the agency’s clients, who are always welcome to use the space, there is always something happening at Tris3ct. The energy is palpable – and an intentional part of the culture, which enables all employees to step up and make suggestions, create, and improve on the status quo.
“Creating a great culture and work environment is critical to who we are,” says Thomas. “It’s really the basis and soul of this organization.”
By turning the space into a blank canvas, the agency took a risk. But then again, that’s what being Fearless is all about, isn’t it?