In this FIVEinSIXTY episode, Kristi Ross shares five lessons on culture she’s learned from leading dough. Kristi is Co-CEO and President of dough, a financial content and technology company consisting of tastytrade and dough, a highly visual trading platform that makes investing highly educational, interactive and mobile. Before dough Kristi was CFO at thinkorswim which she lead to $750 million acquisition by TD Ameritrade in 2009.


Kristi Ross shares five lessons about culture she’s learned from leading dough

1. Hiring is vitally important

2. Collaboration and idea sharing is a priority

3. Great culture take work

4. Food!

5. Culture is key in M&A



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