Ethos 4.0 may have been our best event yet.

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Sights + Sounds

Ethos 4.0 Event Video

Ethos 4.0 Event Photos

CCS Highlight Reel

Wise Words from the Panel

George Bousis

CEO, Raise

Al Goldstein

CEO, Avant

Raaja Nemani

CEO, BucketFeet

Kristi Ross

Co-CEO + President, dough Inc.

"Culture and brand are a mirror image of each other."

− Raaja @raajanemani

"If you don't like to wash your clothes all the time, come take another t-shirt. (On supplying employees with free brand swag.)"

− George @Gbousis

"Have a mission people want to attach to. Find the better good. Customers reach out wanting to work for us."

− Kristi @doughtrading

"Make sure you have the right 20 (people) and it will get you to 100."

− Al @_AlGoldstein

"Today it’s more important than ever for companies to create shared understanding and mutual respect between people."

− Raaja @raajanemani

"Don't forget to be real. Be humble. Don't be distracted by the success."

− George @GBousis

"Cost of time is an important measure for culture building, and when done right it pays back tenfold."

− Kristi @doughtrading

"If startups have a bad culture they are going to die. It's pretty straightforward."

− Al @_AlGoldstein

"Making the best decision for your company is making the best decision for your people."

− Raaja @raajanemani

"Constantly challenge people and you'll be surprised at the results. Keep everyone hungry."

− George @GBousis

"When you pivot focus make sure your employees know how much you value the work they put into your original project."

− Kristi @doughtrading

"The bigger you get the harder it becomes to vet cultural fits while hiring. Get people to believe in the culture early."

− Al @_AlGoldstein

Culture Workshop Gurus

Marc Landsberg

CEO, socialdeviant

Amanda Lannert

CEO, Jellyvision

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